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The Zen Mountaintop of Transcendent American Consumerism
Clearly, it's the dizzying Zen mountaintop of transcendent American consumerism: the Apple Store on Black Friday. Even for the privilege of talking to clerk about a MacBook, I was told the wait was 35 minutes. In that moment I stared into the abyss....empty and forlorn....inadequate access to the Apple buying process. Then I rallied, briefly checked out the new iPhone X -- which seemed needlessly complex -- and walked back out into the mall, a vibrant minnow swimming in the invigorating waters of holiday commerce.
![](https://jamesmaguire.com/wp-content/uploads/2017/11/IMG_5180.jpg)
![](https://jamesmaguire.com/wp-content/uploads/2017/11/IMG_5180.jpg)